I Wish To Speak To The Entire World

Super Bowl Ad Clydesdale Puppy I wish to speak to the entire worldIn the musical “Jesus Christ Superstar” Judas Iscariot offered marketing advice to the master he betrayed:

If you’d come today
You could have reached the whole nation
Israel in 4 BC had no mass communication

I wish to speak to the entire world

On the other hand, Jesus seemed to be fully aware as to how he wished to speak for himself. The gospel of Luke reports that Jesus had an “advance team” of seventy-two disciples, who went ahead of Jesus to every town and place where Jesus was about to go. Jesus clearly had no problem with requesting people’s attention. The gospel of John reports that Jesus stood up and cried out to the crowd on the last and greatest day of a religious festival of his nation. It’s possible that word about Jesus reached other nations during his lifetime. Perhaps Jesus had more marketing savvy than Judas thought.

I wish to speak to the entire world. I am pondering these things because I have a confession to make. I confess to wanting a Super Bowl ad for the New Message from God. I have already produced the ad in my imagination. It would involve some bits from the revelation “The Proclamation”, with our golden diamond logo and URL showing for the last 3 seconds or so.

I wish to speak to the entire world. Part of my confession is a confession of the deadly sin of Super Bowl ad envy. I have thought “If so-and-so can have a Super Bowl ad, why can’t we?” There are a lot of good answers to that question.

I wish to speak to the entire world. It’s possible that a Super Bowl ad isn’t the right vehicle for the New Message from God. Perhaps it would attract the ambitious and the self-serving. But what is the 2015 equivalent of Jesus standing up and crying out on the last and greatest day of the festival? Marshall Vian Summers said “I will call forth as far as I can.”. A YouTube channel, or a website, is the equivalent of setting up one’s stall in the marketplace of commitments. Is that good enough? I don’t think so. What am I doing about it? Writing another blog post. Is that good enough? I don’t think so.

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